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Welcome to Rods by Reid!

Company principal, John “JR” Reid has been actively involved in hot rodding in general and particularly in hot rod fabrication since 1967. Since his first hot rod, a Dodge based bucket named “Vandal” and later rebuilt as “Black Sabbath”, JR has five decades of national titles to his name.

John is a founder, and life member of Riverside Rodders and since founding Rods by Reid in 1994, the list of successes has continued to grow. Rods by Reid have also been recognised four times on an international level for their world class design and fabrication.

The driving force of this successful career is because JR and the Rods by Reid team place high importance to deliver the best product and completed car possible. The personal commitment mentally and physically means that you are getting the best available as if it were a personal project of Rods by Reid themselves – that’s dedication!

Rods by Reid can deliver anything from a “stage 1” frame to a turn-key car, be it traditional or contemporary, from hot rods to customs and muscle cars or any components you may require. They are a LVVTA recognised Independent Suspension manufacturer. RbR Independent Suspensions are designed and built in-house and are exported to Australia, Canada and the U.S.A.

Rods by Reid are a dedicated hot rod fabrication and supply shop. The workshop is fully equipped to provide in-house and full control on all fabrication, providing the customer with assurance in achieving the best and the most cost effective results. Rods by Reid are suppliers of top class components from some of the biggest names in the industry. These dealerships are handpicked because of their reputation for quality, reliability and performance and used by Rods by Reid themselves.

We pride ourselves on turning out top quality workmanship on every job; our products to turn-key cars are designed to perform flawlessly, making your experience in rodding a dream come true. Our motto is: "Do it once- Do it Right" We have LVVTA "Type Approval" - where applicable to provide customers with certification and quality assurances.

1st Altered Street Roadster pre ‘35 and 1st Outstanding Engine in a hotrod.

At Grand National Roadster Show 2012 in Pomona, California the Rods by Reid built ‘33 Cabriolet of Steve Payne, collected 2 major awards – 1st Altered Street Roadster pre ‘35 and 1st Outstanding Engine in a hotrod.  Previously to the GNRS the cabriolet was crowned a Top Five Finalist for America’s Most Beautiful Street Rod at the 25th Goodguys West Coast Nationals in Pleasanton, CA – August 2011

Contact Rods by Reid

Phone: +64 7 552 5977

fax: +64 7 552 5701


Hours: 8.00am - 4.30pm Monday to Friday, others hours by appointment


98 Munro Rd, RD 7

Tauranga 3179

New Zealand

Chris Allen, 32 Tudor

Paul Hicks, 32 Coupe

Bruce Carters, 33 Sedan

Rods by Reid, 32 Pickup